Computer graphics and social media specialty at UEM (WSEiZ) in Warsaw – why is it worth it?
Why is it worth it?
FOR WHOM WAS THE SPECIALTY OF COMPUTER GRAPHICS AND SOCIAL MEDIA CREATED?
If you want to know how to use a computer and the Internet for business through the creation of attractive and functional websites, webpages and portals and you want to learn how to apply computer techniques in all marketing and managerial activities, then this specialty is for you.
PRACTICAL ASPECT OF THE PROFESSION
Proficiency in social media is one of the most desired skills on the labour market, especially if you connect your future career with marketing and public relations. Thanks to the specialty, you will gain, among other:
- ability to use computer techniques in all marketing and managerial activities,
- ability to manage the presence of brands, institutions and individuals in social media,
- knowledge of the economic, financial, legal, and social fundamentals of business,
- knowledge of the principles of efficient business management and the ability to apply them.
FUTURE-ORIENTED EDUCATION
As a graduate, you will gain a solid substantive basis. It will enable you to effectively, smoothly, and efficiently manage the presence of a brand, institution, or individual in the world of social media. You will efficiently move in social media platforms such as Facebook, Twitter, LinkedIn, Instagram, and others.
Courses
Courses
The programme of education of three-years full-time and part-time Bachelor studies in Management includes the following courses:
COURSES OF THE SPECIALTY (obligatory):
Basics of photography
Basics of computer graphics
Basics of printing
Creation and management of social media content
Computer graphics I
Computer graphics II
Internet marketing
Internet promotion
Diploma seminar
Chosen legal aspects of internet marketing
Social media crisis management
Computer graphics III
Internet promotion
Computer networks and internet techniques
BASIC AND MAJOR COURSES FOR MANAGEMENT STUDIES (OBLIGATORY):
English language
Mathematics
Microeconomics
Basics of law
Basics of management
Psychology
Logistics
Marketing research
Organisational science
Basics of finance and banking
Basics of marketing
Information technology
Workplace safety and ergonomics
Corporate finance
Statistics
Economic law
Accounting
Information systems in management
Quality management
Production and service management
Projects management
Market analysis
Databases
Consultation and writing the diploma thesis
Vocational training
Organisational behaviour
Environmental management
Human resources management
